A different definition of luxury
Genesis was born from a simple idea — that true luxury is personal, generous and quietly confident. Every detail is considered, so your only job is to enjoy the drive.
Athletic Elegance
Flowing parabolic lines and perfect proportions — a design language that feels effortless from every angle.
The Two Lines
Genesis's signature quad-lamp identity runs across the car, from headlamps to tail — unmistakable, day or night.
Genesis Hospitality
A guest-first approach to service. Wherever you are, you're looked after with warmth and discretion.
Craftsmanship
Hand-finished materials and meticulous detailing, honouring the balance of artistry and modern engineering.
The world of Genesis
From the road to the Genesis Space, every touchpoint is designed to feel like an occasion.




Start with the Genesis G70
Our Genesis subscription currently features the G70 sports sedan — all-inclusive, flexible, and ready to drive. More models join as the range grows.
Ownership, without the ownership
All the pleasure of a Genesis, none of the admin. Subscription is the modern way to drive something extraordinary.
One monthly price
Insurance, maintenance, servicing, road tax and breakdown cover — bundled into a single, predictable payment.
No depreciation
Drive a car that turns heads without worrying what it's worth in three years. We carry the risk, you enjoy the road.
Stay flexible
Rolling monthly terms mean your car fits your life — not a five-year contract you signed once and forgot.
Delivered to you
From configuration to your door, your Genesis subscription is handled with the care you'd expect of the brand.
Genesis subscription — good to know
Begin your Genesis journey
Discover the G70 on an all-inclusive subscription — luxury made effortless, commitment kept light.

